'Why you MUST get clear on your goals before buying your video equipment'

What do you want video for?

Who are you appealing to?

What are your competitors doing?

Answer these questions over in the...

Have you ever thought about the style of your videos?

This is a similar topic to the one I posted about goals and I make no apology for labouring the point, I want you to understand what I'm...

What do I mean by getting clear on WHO you're talking to?

Well, let's assume you are a content creator -

• Who are your audience?
• What pain are you solving for them? 
• How are you...

So many people get this stage wrong.

They either just stick a webcam on their computer and don’t give a thought to the background or they assume a plain white wall is the solution and plonk...

Although in the Pro Video Academy I explain the setup of these Neewer lights and how to colour balance them, I was asked this week about the exact positioning and so I've added a video to the...

Wow, as if you needed any more reason to buy a Panasonic camera, now you can claim a FREE extended warranty on both cameras and lenses taking your 1 year to 3 years! 

Sadly it's US only but it...

Conscious that I film most of my videos... ok, all of them, from behind my desk I've pushed myself out of my comfort zone and come outside! 

I mention in the video my other blog post 'Ditch...

I'm back on this again as it's such an important issue and I wasn't really happy with my previous comparison. 

Also, I've just been out to LA using a minimal wireless setup and wasn't totally...

WHAT!!! Did I just say that?  Yep! 

I'm no fan of teleprompter, even with experience I can spot a mile away the videos I've used a teleprompter on and I'm exploring a different style that...

Yes, yes, yes! This is an incredible breakthrough for those of us who have struggled recording ourselves and understand the pain of getting in focus and hitting record while standing in front of...